Africa Hall Of Fame

Tag: TikTok

  • Stream First, Feel Later: How the Numbers Game Is Killing Music Quality

    Stream First, Feel Later: How the Numbers Game Is Killing Music Quality

    Once upon a time, artists chased sound. Now, they chase streams.And that, right there, might be the problem. In today’s music industry, numbers are the new talent. Billboard charts, Spotify streams, YouTube views they’ve become the measure of greatness. But somewhere between “#1 on Apple Music” and “100 million streams in 48 hours,” something sacred…

  • TikTok Has Been Creating Hits But Is the Era Fading?

    TikTok Has Been Creating Hits But Is the Era Fading?

    For several years now, TikTok has been a dominant force in music discovery. A snippet of a track, once living quietly on streaming platforms or tucked away in the back catalogue, could be catapulted into global prominence through a viral trend, dance challenge, or meme. The app’s algorithm driven “For You Page” gave artists unprecedented…

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