Tag: Collaboration
-
For years, Afrobeats was driven by individual ambition, artists chasing solo glory, defining their unique sounds, and competing for dominance across charts and streaming platforms. But the new wave tells a different story. From producers forming creative hubs to artists building communities around shared vision, the rise of collectives and joint projects has become one…
-
Afrobeats has grown from a regional sound into a global force shaping playlists, fashion, and cultural conversations from Lagos to London, from Accra to Atlanta. But as the genre expands, so does the tension around who leads it. Artists compete for the biggest streaming numbers, the flashiest co-signs, and the loudest headlines. Yet behind the…